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ROLO REEL ONE

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Metadata

WORK ID: YFA 3946 (Master Record)

TitleYearDate
ROLO REEL ONE1963-1966 1963-01-01
Details Original Format: 35mm
Colour: Black & White
Sound: Sound
Duration: 5 mins 49 secs

Subject: Industry



Summary
Rolo was launched in 1938 in the UK, using the innovation of coating Mackintosh toffee with chocolate. Rolos are made by moulding the cup of chocolate, filling it with caramel, and then sealing the back with more chocolate. Rolo is famous for the strapline 'do you love anyone enough to give them your last Rolo?' It is seen as a romantic gesture to offer someone your last Rolo.
Description
Rolo was launched in 1938 in the UK, using the innovation of coating Mackintosh toffee with chocolate. Rolos are made by moulding the cup of chocolate, filling it with caramel, and then sealing the back with more chocolate. Rolo is famous for the strapline 'do you love anyone enough to give them your last Rolo?' It is seen as a romantic gesture to offer someone your last Rolo. This reel contains ten adverts made from 1963 to 1966. School Day:  Get going with Rolo (1963) B&W...
Rolo was launched in 1938 in the UK, using the innovation of coating Mackintosh toffee with chocolate. Rolos are made by moulding the cup of chocolate, filling it with caramel, and then sealing the back with more chocolate. Rolo is famous for the strapline 'do you love anyone enough to give them your last Rolo?' It is seen as a romantic gesture to offer someone your last Rolo. This reel contains ten adverts made from 1963 to 1966. School Day:  Get going with Rolo (1963) B&W Factory:  Get going with Rolo (1963) B&W Market Town:  Get going with Rolo (1963) B&W Football Coach:  Rolo makes the day go round (1965) B&W Dress Designer:  Rolo makes the day go round (1965) B&W Beat Group Manager:  Rolo makes the day go round (1965) B&W Sorting Office:  Enjoy Rolo pieces, just when it pleases (1966) B&W Librarian:  Enjoy Rolo pieces, just when it pleases (1966) B&W Press Photographer:  Rolo makes the day go round (1966) B&W
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